Call Tracking vs. Call Intelligence

Each incoming phone call tells a story. It shows who may be interested in your product. It reveals what advertisements and marketing channels prompt them to pick up the phone. It indicates the effectiveness of your call center representatives and so much more. All of this information helps you determine what does and does not […]

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Outbound vs. Inbound Marketing: 3 Reasons to Consider a Pay Per Call Campaign

When deciding how to reach out to potential customers, you can choose from several proven methods to get your message out in front of people. It’s important to discover and use the methods that help you stand out from all of the other messages your audience receives. All of these marketing strategies fall under two […]

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4 Steps to Take Before Launching Your Pay-Per-Call Marketing Campaign

No matter how long you’ve been in business, you know the value of a good customer. That’s why you’re constantly looking for ways to connect with new people interested in your product or service. A well-managed pay-per-call marketing campaign can put you in touch with them. Maximize the effectiveness of your operation by following these […]

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Automatic Call Distribution FAQ

Unless you’re a sole proprietor who fields your own calls, chances are you have some form of call distribution at your company. In some cases, a live receptionist answers the phone and routes calls to the appropriate department or team member. Others use an automated attendant to answer and direct calls. Automatic call distribution systems […]

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4 Benefits of Sales Acceleration Tools

The development of the assembly line changed the factory floor, making it possible to produce more products in less time by streamlining the process. Sales acceleration tools have a similar effect in the modern office. They harness the power of technology to streamline processes and maximize your efforts so your customers move more quickly through […]

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Sales Automation Software FAQ

In the business world, time is money. Sales automation software streamlines some of the processes within your company so that your employees are more efficient and productive. Learn more about how this type of software works and how your company may benefit from it.   What’s the difference between sales automation software and customer management […]

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One Step to Take Now to Reduce Call Abandonment Rates

Dropped calls are bad for business. Not only are they missed opportunities to connect with customers and complete a sale, but call abandonment can lead to lower customer satisfaction. Dissatisfied customers are even worse for business. They may share their experience with their friends or choose to do business with your competitors.   Why Callers […]

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3 Signs It’s Time to Update Your Call Center Management Software

At the heart of every effective call center is software that routes callers, automates dialing, monitors calls and so much more. In addition to managing calls, this software provides important data that you can use to improve your business structure. Choosing the right software for your company is important, but it’s also helpful to know […]

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Call Abandonment FAQ

Call abandonment is a metric that indicates the performance of a company’s system, equipment or personnel. In some cases, it’s the first sign that something isn’t working properly. It’s also easy to overlook. The answers to these frequently asked questions will help you understand why it’s important to pay attention to the reasons callers decide […]

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